Outsourced advertising operations, campaign trafficking, and independent Media QA audits for advertisers, agencies, and publishers.
Frequently asked questions
What is advertising operations (ad ops)?
Advertising operations (ad ops) is the discipline of setting up, trafficking, QA'ing, and managing digital ad campaigns across platforms — including ad serving, tracking, targeting, and reporting — so campaigns run accurately and deliver reliable performance data.
What does an outsourced ad ops team do?
An outsourced ad ops team handles campaign trafficking, tag and pixel implementation, tracking QA, platform configuration, and reporting on your behalf, giving advertisers, agencies, and publishers scalable execution support without hiring in-house staff.
Why is campaign QA important?
Campaign QA catches targeting, tracking, and configuration errors before they distort performance data or waste media spend. Without independent QA, small setup mistakes can silently reduce ROI and mislead optimization decisions.
What platforms does Ad Ops Solutions support?
Ad Ops Solutions supports 25+ platforms, including CM360, DV360, Google Ads, Google Tag Manager, GA4, and major programmatic, social, search, display, video, audio, CTV/OTT, and DOOH environments.
Can Ad Ops Solutions support agencies?
Yes. Agencies use Ad Ops Solutions as an extension of their team to handle overflow trafficking, campaign QA, and platform execution — helping them scale delivery without adding headcount.
Can Ad Ops Solutions support advertisers directly?
Yes. Advertisers can engage Ad Ops Solutions directly for outsourced ad ops support, independent Media QA audits, or as a fully managed execution layer alongside their existing agency relationships.
Are Ad Ops Solutions services fully managed?
Yes. You can use Ad Ops Solutions as a fully managed advertising operations resource or as specialized support for your existing ad ops team.
Does Ad Ops Solutions only support programmatic advertising?
No. Support extends across programmatic, social media, search, display, video, audio, CTV and OTT, digital out of home, and other digital advertising environments.
Why combine Media QA with outsourced ad ops?
Strong execution requires both scalable advertising operations and an independent validation layer. Media QA confirms campaigns are configured and measured as intended, while outsourced ad ops provides ongoing trafficking, tracking, and platform support.
What does tracking and measurement support include?
Tracking and measurement support can include CM360 and Floodlight configuration, Google Tag Manager setup, GA4 implementation, reporting validation, and cross-platform campaign tracking QA.
Does Ad Ops Solutions support publishers?
Yes. Publisher ad operations support includes ad serving setup, inventory configuration, campaign management, reporting, and yield-focused execution support.